In the 80's and 90's I was be inspired by every NASA plan they announced--new celestial body being explored, new type of craft, new rocket, new telescope. In the naughts and early 10's I still had a sense of hope and aww but was becoming jaded. Now when I see announcements like these I actually get mad.
Layoff everyone on the PR team and just do shit. When you are 95% of the way there and actually have some sort of prototype, announce a hard plan and details. No interviews, no artist renditions of shit that's never going to happen, no congratulating yourself for ideas and hopes, just get shit done--that's the best PR. James Webb and was a constant massive let down because of its continuously slipping deadlines. Years and years late and billions over budget....but then...it actually happened and it was amazing.
NASA, quit setting our expectations if you never meet them. Just do shit and let us be amazed when it happens.
Isn't the PR team really the "fundraising" team? E.g. this PR is all so that politicians continue to fund NASA and without all of this NASA would be in a much worse budget position.
In the 80's and 90's I was be inspired by every NASA plan they announced--new celestial body being explored, new type of craft, new rocket, new telescope. In the naughts and early 10's I still had a sense of hope and aww but was becoming jaded. Now when I see announcements like these I actually get mad.
Layoff everyone on the PR team and just do shit. When you are 95% of the way there and actually have some sort of prototype, announce a hard plan and details. No interviews, no artist renditions of shit that's never going to happen, no congratulating yourself for ideas and hopes, just get shit done--that's the best PR. James Webb and was a constant massive let down because of its continuously slipping deadlines. Years and years late and billions over budget....but then...it actually happened and it was amazing.
NASA, quit setting our expectations if you never meet them. Just do shit and let us be amazed when it happens.
Isn't the PR team really the "fundraising" team? E.g. this PR is all so that politicians continue to fund NASA and without all of this NASA would be in a much worse budget position.